{"id":5924,"date":"2023-06-26T05:51:09","date_gmt":"2023-06-26T02:51:09","guid":{"rendered":"https:\/\/startup-hub.ro\/blog\/a-digitalis-marketing-a-legjobb-eszkoz-a-cel-eleresehez\/"},"modified":"2023-09-27T22:47:14","modified_gmt":"2023-09-27T19:47:14","slug":"marketingul-digital-este-cel-mai-bun-mijloc-de-a-va-atinge-obiectivul","status":"publish","type":"post","link":"https:\/\/startup-hub.ro\/ro\/dezvoltarea-antreprenoriatului\/marketingul-digital-este-cel-mai-bun-mijloc-de-a-va-atinge-obiectivul\/","title":{"rendered":"Marketingul digital este cel mai bun mijloc de a v\u0103 atinge obiectivul"},"content":{"rendered":"\n<p><strong>Lumea reclamei s-a schimbat enorm \u00een ultimele decenii, de la publicitatea din televiziuni \u00een urm\u0103 cu dou\u0103zeci de ani, la cea care atinge foarte mul\u021bi oameni pe re\u021belele de socializare. Avantajul marketingului digital este c\u0103 ajunge rapid \u0219i eficient la clien\u021bi \u0219i reprezint\u0103 o oportunitate care merit\u0103 exploatat\u0103 de c\u0103tre managerii de afaceri. T\u00e2n\u0103rul startupper Szil\u00e1rd Kov\u00e1cs Keresztes va folosi cei 25 000 de euro c\u00e2\u0219tiga\u021bi \u00een cadrul proiectului StartUp HUB pentru a dezvolta \u0219i gestiona diverse mijloace de marketing online. El a vorbit despre ideile \u0219i planurile lui \u00eentr-un interviu.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-1024x640.jpg\" alt=\"\" class=\"wp-image-5707\" srcset=\"https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-1024x640.jpg 1024w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-300x188.jpg 300w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-768x480.jpg 768w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-1536x960.jpg 1536w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-1080x675.jpg 1080w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1-1320x825.jpg 1320w, https:\/\/startup-hub.ro\/wp-content\/uploads\/2023\/06\/ildi2-1.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>\u2013 Te rog s\u0103 te prezin\u021bi \u0219i poveste\u0219te-ne despre afacerea pe care o lansezi!<\/strong><\/p>\n\n\n\n<p>\u2013 M\u0103 numesc Szil\u00e1rd Kov\u00e1cs Keresztes \u0219i m\u0103 ocup de marketing digital, design de site-uri web, editare \u0219i acesta este serviciul \u00een care mi-am lansat start-up-ul cu ajutorul StartUp HUB. Eu \u0219i colegul meu credem c\u0103 marketingul digital nu este doar terenul de joac\u0103 al juc\u0103torilor mari, a\u0219a c\u0103 dorim s\u0103 ajut\u0103m \u00eentreprinderile mici s\u0103 ob\u021bin\u0103 mai mul\u021bi clien\u021bi, mai mul\u021bi cump\u0103r\u0103tori \u0219i mai multe venituri. Principalele noastre activit\u0103\u021bi sunt gestionarea platformelor de social media \u0219i crearea, \u00eentre\u021binerea de site-uri web.<\/p>\n\n\n\n<p><strong>\u2013&nbsp; De unde \u021bi-a venit ideea de a \u00eencepe o astfel de afacere? Care a fost cea mai mare motiva\u021bie pentru tine?<\/strong><\/p>\n\n\n\n<p>\u2013 Am studiat management \u0219i organizare la universitate \u0219i atunci am intrat \u00een lumea marketingului digital \u0219i am constatat c\u0103 suntem \u00een urm\u0103 fa\u021b\u0103 de pia\u021ba occidental\u0103 \u00een ceea ce prive\u0219te abord\u0103rile \u0219i solu\u021biile de marketing.<\/p>\n\n\n\n<p><strong>\u2013 Care sunt avantajele marketingului digital?<\/strong><\/p>\n\n\n\n<p>\u2013 Marketingul se bazeaz\u0103 \u00een mod esen\u021bial pe sprijinirea obiectivelor de afaceri. Spre deosebire de marketingul tradi\u021bional, cum ar fi publicitatea la televizor sau panourile publicitare, marketingul digital permite \u00eentreprinderilor s\u0103 vizeze poten\u021bialii clien\u021bi sau cump\u0103r\u0103tori care sunt ideali pentru ele, \u00eentr-un mod personalizat. Mai sunt \u0219i alte companii \u0219i agen\u021bii cu profiluri similare \u00een zon\u0103, dar majoritatea se ocup\u0103 cu designul de imagine, iar noi ne ocup\u0103m de managementul publicit\u0103\u021bii.<\/p>\n\n\n\n<p><strong>\u2013 Cum consideri, care sunt calit\u0103\u021bile pe care ar trebui s\u0103 le aib\u0103 o persoan\u0103 care vrea s\u0103 \u00eenceap\u0103 propria afacere?<\/strong><\/p>\n\n\n\n<p>\u2013 Dup\u0103 p\u0103rerea mea, pe l\u00e2ng\u0103 abilit\u0103\u021bile de baz\u0103 de conducere, con\u0219tiin\u021ba \u0219i talentul financiar, r\u0103bdarea sunt de asemenea foarte importante.<\/p>\n\n\n\n<p><strong>\u2013&nbsp; De unde ai auzit de aceast\u0103 oportunitate, cum te ajut\u0103 aceast\u0103 sum\u0103?<\/strong><\/p>\n\n\n\n<p>\u2013 Am g\u0103sit anun\u021bul StartUp HUB pe re\u021belele de socializare, ba chiar am v\u0103zut apelul \u00een mai multe locuri, \u00een mai multe forme, iar valoarea grantului acoper\u0103 diverse cheltuieli, salarii, echipamente. Pentru noi, aceast\u0103 sum\u0103 a fost suficient\u0103 pentru a \u00eencepe afacerea. Demersul birocratic nu a fost u\u0219or, nu fusesem \u00een acest mediu antreprenorial, nu \u0219tiam cum func\u021bioneaz\u0103 toate acestea, dar aveam ideea c\u0103 trebuie s\u0103 trec peste \u0219i s\u0103 muncesc.<\/p>\n\n\n\n<p><strong>\u2013 Care sunt planurile tale pe termen lung \u00een acest domeniu?<\/strong><\/p>\n\n\n\n<p>\u2013 \u00cen cadrul marketingului digital exist\u0103 mai multe domenii, planul meu pe termen lung este s\u0103 am o echip\u0103 de profesioni\u0219ti cu care s\u0103 putem lucra \u00een diferite domenii, fie c\u0103 este vorba de publicitate, advertising sau email marketing.<\/p>\n\n\n\n<p><strong>\u2013&nbsp; Care este mesajul t\u0103u pentru tinerii care vor s\u0103 \u00eenceap\u0103 o afacere \u00een viitor?<\/strong><\/p>\n\n\n\n<p>\u2013 Suntem cu to\u021bii diferi\u021bi, a\u0219a c\u0103, \u00een loc de un sfat universal, v\u0103 spun s\u0103 v\u0103 asculta\u021bi intui\u021bia, pentru c\u0103 ea nu minte niciodat\u0103 \u0219i merit\u0103 s\u0103 v\u0103 asculta\u021bi vocea interioar\u0103.<\/p>\n\n\n\n<center><iframe src=\"https:\/\/www.facebook.com\/plugins\/video.php?height=314&#038;href=https%3A%2F%2Fwww.facebook.com%2Fgrumanrobert%2Fvideos%2F825964188538016%2F&#038;show_text=false&#038;width=auto&#038;t=0\" style=\"border:none;overflow:visible;width:100%;height:min(calc(100vw * 0.56), 450px);\" scrolling=\"no\" frameborder=\"0\" allowfullscreen=\"true\" allow=\"autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share\" allowFullScreen=\"true\"><\/iframe><\/center>\n","protected":false},"excerpt":{"rendered":"<p>Lumea reclamei s-a schimbat enorm \u00een ultimele decenii, de la publicitatea din televiziuni \u00een urm\u0103 cu dou\u0103zeci de ani, la&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5709,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[83],"tags":[],"class_list":["post-5924","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dezvoltarea-antreprenoriatului"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"StartUp HUB | Marketingul digital este cel mai bun mijloc de a v\u0103 atinge obiectivul | Lumea reclamei s-a schimbat enorm \u00een ultimele decenii, de la publicitatea din televiziuni \u00een urm\u0103 cu dou\u0103zeci de ani, la cea care atinge foarte mul\u021bi oameni pe re\u021belele de socializare. 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